D.C. Coffee Shops Issue ‘Disloyalty Card’ To Take Down Starbucks

There’s an attack on big business in Washington! A half-dozen independent coffee shops in the nation’s capital have banded together to lure consumers away from that French-roasted behemoth known as Starbucks.

D.C. Disloyalty Card” holders will get a stamp when they visit Peregrine Espresso, Filter, The Coffee Bar, Chinatown Coffee Company, La Mano and the Blind Dog Cafe. Once six stamps are collected, the disloyal card-holder can enjoy a free drink from one of the participating shops.

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What a creative idea! Do that with all of those mega-corporations!


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